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Your U.V.P. will help secure a LUXE listing

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Why would someone choose you to sell their property?  That is the question we ask Michael today. Topic – The LUXE market insider Mentor – Michael LaFido click to play

2 reasons a property won’t sell

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Always be the last to talk about price.  Michael delivers some great dialogue to help talk about price with a potential seller Topic – The LUXE market insider Mentor – Michael LaFido

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Don’t be a Tinder agent

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What does it take to be a LUXE agent?  How quickly potential sellers judge you can be a killer.  First impressions count.  Will they swipe left or right Topic – The LUXE market insider Mentor – Michael LaFido

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Time to say goodbye

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The size of your database is not the sole determination of the likely yield or potential value of that data set. You need to look at the quality of the record, depth of engagement, length of relationship, and the possibility that the contact will transact. Where there is no opportunity to be had, it’s time to […]

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Tech impacts property management – Emily Sim

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The property management industry is changing in all sorts of ways. So we asked Ray White’s Emily Sim to join us in the latest episode of Rockend Rockstars to discuss how technology is shaping and changing the property management industry. Emily has been in property management for a long time, so for her to say […]

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Blogs

VIDEO – The Role of Technology – Mark McLeod

One of the themes that’s come out in the recent INMAN conference is the whole need for a single system to guide the agents and make the customer process easier. Mark McLeod – CEO of Growth at Ray White – joins Kylie Davis from Core Logic and discusses how Ray White has successfully been ahead […]

Changing home ownership and the shared equity economy

By Kylie Davis — CoreLogic Rising house prices, student debts and changed expectations from the Millennial generation are changing expectations and the traditional model of home ownership. The INMAN Connect 2018 conference brought together four new startups in the home ownership space that are rewriting traditional models and creating what’s now being known as the shared […]

If you complain about price being a barrier, wear a bicycle helmet

Sue Barrett As a salesperson, the next time you feel you are losing deals because of price, take your prospect to a cycle shop and ask them if they were to ride a bike, which one of the helmets they would buy – the one that’s on sale for $10 or the sleek, ventilated $150 […]

Would You Listen to You?

Sue Barrett Many sales people, especially those new to sales, often take it personally when a prospect says ‘NO’ and fail to persist with their prospecting efforts while others turn prospecting into stalking not knowing how to engage a prospect effectively. Either way, these people are failing to favourably and persistently position themselves with prospects […]

Trust is the heartbeat of business, sales and society

Sue Barrett I have been writing about Trust in sales and business for many years; however, this year has seen a rise in my output on this topic, especially with the fallout from the Banking Royal Commission.  Yet, trust is the heartbeat of business, sales and society. Without this life force pumping vitality through our […]

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