PM Secret Shopper Shocker

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Recently on REUNCUT, Tara Bradbury from BDM Academy, told us about a secret shopper exercise she did on behalf of one of her property management clients.   She shopped 15 agency businesses with property management departments, that compete with her client, to test their presentation and follow up skills with a potential investor/landlord.  Brace yourself for […]

Pulse check on your listings

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Successful agents know that it’s not a matter of how much stock you have, but the quality of the stock in your portfolio. Here are some of the questions you should ask before you take on a new listing and a ‘pulse check’ you should run regularly over your current listing stock. As a general […]

Miss the first week and you miss the market

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It is that simple.  You need to be ready when you list a property because the first 7 days are critical. A simple piece of research done in New Zealand revealed that a quarter of all viewings on a property take place in those first 7 days. The reason for this is not difficult to […]

VIDEO – The 6 things that made Kevin Turner sit up and take notice – Ray Wood

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Technology has obviously changed in the last little while but some of those most important things that make good agents great really haven’t changed. Kevin Turner has done a gazillion interviews over the last 14 years and he talks about the things that stand out for him; the highlights in the last 15 years. In […]

Is it a listing or a liability?

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Don’t kid yourself.  Not every listing is GOLD! Very few listings come to the market as hot listings.  It takes skill and time to bring a property to market that is attractive to buyers. Real buyers know value and if you suggest a new overpriced listing is ‘hot’ or ‘won’t last’ or is ‘fresh’, or […]