Having trolls is going to set you up for messaging success

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Trolling is defined as creating discord on the Internet. Basically, a social media troll is someone who purposely says something controversial in order to get a rise out of other users.  Can’t be good right?  Well in her final day with us, an expert in building presence online, says – Having trolls is going to set you up […]

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Being vanilla online is costing you clients

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How bold should you be with your marketing?  What price do you pay to stand out?  How do you do it without offending people – your potential clients?  Nicola Moras is an expert at building presence online and has written a book about it called Visible. She says – Being vanilla online is costing you […]

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Swearing in your marketing – yay or nay?

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Whether you are starting out or growing an existing business, building a social media following is vital to help you engage and create relationships with your customers.  Nicola Moras has written about the journey she has helped many people and businesses with over the years. The book is called Visible and today we find out […]

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If you want to be Iconic you can’t play it safe

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Nicola Moras is an expert in building presence online and helping business owners generate financial results from social media and digital marketing.  Her book on her experiences working with leading companies around the world is called Visible. Today Nicola says – If you want to be Iconic you can’t play it safe

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7 Steps to Marketing Yourself Like a Rockstar

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Nicola Moras helps people market themselves.  She does it by helping them become professionally famous.  Nicola has written about her experiences working with leading companies around the world with their social media and marketing strategies.   The book is called Visible.   We have tasked Nicola this week to join us to answer some burning questions: Does […]

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Blogs

VIDEO – The Role of Technology – Mark McLeod

One of the themes that’s come out in the recent INMAN conference is the whole need for a single system to guide the agents and make the customer process easier. Mark McLeod – CEO of Growth at Ray White – joins Kylie Davis from Core Logic and discusses how Ray White has successfully been ahead […]

Changing home ownership and the shared equity economy

By Kylie Davis — CoreLogic Rising house prices, student debts and changed expectations from the Millennial generation are changing expectations and the traditional model of home ownership. The INMAN Connect 2018 conference brought together four new startups in the home ownership space that are rewriting traditional models and creating what’s now being known as the shared […]

If you complain about price being a barrier, wear a bicycle helmet

Sue Barrett As a salesperson, the next time you feel you are losing deals because of price, take your prospect to a cycle shop and ask them if they were to ride a bike, which one of the helmets they would buy – the one that’s on sale for $10 or the sleek, ventilated $150 […]

Would You Listen to You?

Sue Barrett Many sales people, especially those new to sales, often take it personally when a prospect says ‘NO’ and fail to persist with their prospecting efforts while others turn prospecting into stalking not knowing how to engage a prospect effectively. Either way, these people are failing to favourably and persistently position themselves with prospects […]

Trust is the heartbeat of business, sales and society

Sue Barrett I have been writing about Trust in sales and business for many years; however, this year has seen a rise in my output on this topic, especially with the fallout from the Banking Royal Commission.  Yet, trust is the heartbeat of business, sales and society. Without this life force pumping vitality through our […]

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